What people are saying

“This brand offers a really good collection of zero-proof spirits,” says Writer Dillon Evans. “The bourbon has an especially strong flavor—I took a shot, and it tasted and felt like real, alcoholic liquor.” He also pointed out that a little goes a long way, so this 750-milliliter bottle should last a while. 

"Free Spirits blends its roasted agave spirit with cane sugar, tangerine, lime concentrate, capsaicin for a touch of heat, and a little salt to make a balanced cocktail that matches the complexity of an original cocktail. In other words, it tastes like a real grown-up margarita!"

"Free Spirits’ tequila alternative is uniquely delicious, with vivid complexity, warm spice, subtle sweetness, and a nice burn in the finish."

"The brand endeavors to be the drinker’s favorite NA [non-alc] and is aimed at giving people the ability to drink more of what they love without the downsides of too much alcohol; so it’s about moderation without compromise."

"It’s formulated with natural flavors like agave and oak to replicate the taste of a reposado tequila. It’s got hints of oak and vanilla and a touch of spiciness too."

"RTDs are an easy, margin-friendly way for operators to drive revenue while elevating the guest experience."

"If margarita night is your thing (and honestly, whose isn't?), Free Spirits Spirit of Tequila deserves a permanent spot in your kitchen."

"Free Spirits Non-Alcoholic Espresso Old Fashioned takes the top spot, and it’s not particularly close."

"I was impressed by the packaging of Free Spirits because these deceptively look like real bottles of bourbon, tequila or gin. What's even more surprising is how realistic the gin and bourbon smelled upon opening the bottles."

"If mixing up your own nonalcoholic cocktails is more appealing than drinking premixed options, then I have a great find for you. Free Spirits has created zero-proof versions of tequila, bourbon and gin."

"The Boulevardier Bundle from Free Spirits is like the Negroni’s darker cousin, with vermouth, whiskey and bitter all boozeless."

"When tasted neat, we unanimously agreed that Free Spirits The Spirit of Bourbon was the best non-alcoholic whiskey, with notes of citrus, anise, and vanilla-graham."

"Gonzalez likes to serve an apple butter old fashioned that stars [The] Spirit of Bourbon."

“These are essential for any nonalcoholic bar. These liquids not only help add flavor and mouthfeel, but they are also low-calorie and easy to use in classic cocktails,”

"Free Spirits’ non alcoholic cocktails are made with actual NA spirits and it makes a huge difference."

"He still imbibes—just less now—and created the Spirit of Bourbon to enjoy Manhattans, old-fashioneds, and other whiskey-based drinks without overdoing it while preserving, as he puts it, the 'ceremony of a cocktail.'"

"The Spirit of Aperitivo Milano . . . is one of the few non-alcoholic spirits that actually delivers. Yes, I can verify it actually tastes like my beloved Campari (more so than tasting like Aperol)."

"Free Spirits non-alcoholic bourbon is very robust, woodsy, and spicy, with the pronounced profile you’d expect from bourbon."

"Free Spirits Margarita came out swinging, with real tequila smokiness, heavy agave, lime, salt, and the richness of a real cocktail."

"Free Spirits Gin, Vermouth Rosso, and Milano can be used to give classic cocktails an ABV-free spin."

"Free Spirits canned cocktails are an instant crowd-pleaser and a no-brainer for making any party NA-inclusive."

"The Spirit of Gin dazzles with bright citrus notes, fresh thyme, and resiny juniper."

"If you’re a mixologist with a passion for all things agave, Free Spirits The Spirit of Tequila is a must-buy for your Dry January drinking."

"Free Spirits crafts five non-alcoholic alternatives to popular spirits, with a pleasant kick that evokes the burn of full-proof alcohol."

"Bacchanalia’s cocktail program encompasses spirit-free highlights like the tangy Cherry Picked with Free Spirits tequila, cherry flavoring, Thai basil and lime"

"The Free Spirits Company Trifecta is a standout option, with nonalcoholic bourbon, tequila, and gin for an array of cocktails."

"No alcohol, no problem! Free Spirits offers a fantastic alcohol-free margarita made with its signature tequila alternative."

"Fans of Kentucky bourbon will swoon for Free Spirits’ caramel-kissed oak-infused alternative. It has the bite of good bourbon and is excellent in a cocktail."

"My first [pick] is Free Spirits’ The Spirit of Tequila. I love a Spicy Margarita, and this tastes so good when mixed with the right ingredients. It gives you a little kick and smoky warmth as it goes down your throat."

"The bittersweet and vibrant red Campari-ish concoction is surprisingly complex, with rich notes of rhubarb and orange peel."

"this bottling’s grapefruit, lime, and blood orange flavors open up many possibilities, from a classic spritz to a Pimm’s Cup."

"The brand’s tequila alternative — aimed at reposado and añejo drinkers — matches sweet vanilla with rustic herbaceous notes, and is the best booze-free tequila imitation we tasted."

"Free Spirits’ take on tequila is oaky and smoky, quiet enough for cocktails but loud enough to be heard through club soda or grapefruit soda."

"The Spirit of Milano is herby and citrusy, with just the right amount of bitter and red pepper warmth."

"I personally used the brand’s Spirit of Gin, Tequila, and Bourbon at my wedding, and they were a big hit. My bartender even switched out Casamigos for the Spirit of Tequila for guests who had a little too much to drink, and they didn’t even notice!"

"The Spirit of Tequila is solid and reliable no matter the context."

"My go-to when I want to make the nonalcoholic version of a fancy craft tequila cocktail"

"It has a little spice and a little smoke and is the perfect candidate for any bourbon mocktail"

"Free Spirits' take on bourbon has the rich, oaky taste that you know and love. The alternative alcohol also features hints of caramel and a malty, brown sugar finish."

"Free Spirits’ approximation of reposado tequila is surprisingly successful and a serious delight to sip — though it’s been specifically designed to mix well in a margarita."

"Free Spirits was featured for non-alcoholic spirit alternatives that help people craft favorite cocktails for social occasions."

"Inspired by Plymouth-style gins, this alcohol-free alternative beams with bright structure and bold botanicals, especially when paired with a crisp tonic water."

"...the Spirit of Bourbon from the Free Spirits company offers a spectacular upfront taste and a throat warming spicy finish reminiscent of the lovely burn one would get from her much-loved Irish whiskey on the rocks"

"Of all the gin alternatives available now, this version from Free Spirits in California may be my personal favorite. There’s crisp juniper here and a touch of citrus-pith bitterness, plus a masterful bit of spice that warms your tongue as you sip. It doesn’t disappear into tonic: You can still taste the botanical notes."