Introducing Free Spirits Non‑Alcoholic Cocktails

It's like having a freshly-made craft cocktail in every can

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You don't have to drink fewer cocktails to drink less alcohol

  • Full Control

    With Free Spirits, you are in control of how much alcohol you consume. Dial it up or down at will.

  • Replace

    For a non-alcoholic cocktail, simply replace your favorite top-shelf spirit 1:1 with Free Spirits.

  • Mix

    For a low-proof cocktail, split the base 50/50 with Free Spirits & it's boozy cousin.

A cocktail made with The Spirit of Gin


We're cocktail people. And we created Free Spirits to enable people like us to enjoy their favorite cocktails while controlling the amount of alcohol that's used in their creation - without sacrificing taste.

From a non-alcoholic cocktail when you replace your traditional spirit 1:1 with Free Spirits to "half & half" when you split the recipe between Free Spirits and its boozy cousin and so-on, Free Spirits give never-before-had control to the cocktail drinker.


We believe that a cocktail should have a benefit beyond the taste. So, instead of a fermentation process that generates alcohol, we infuse the source liquid with B-Vitamins that help elevate your mood, your energy and your social experience.


Through a process called Distillate Reconstruction, each one of the Free Spirits is crafted by identifying all of the raw materials, the interactions and the alchemy that give a traditional spirit its unique flavor profile.

We source natural ingredients like American White Oak, European Juniper, and Mexican Blue Agave and distill their essential flavors. We then reconstruct that spirit to form something much bigger than the sum of its parts.

But, why?

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Available at Walmart, Total Wine, Sèchey, Safeway, HyVee, Binny's, BevMo, and hundreds of independent bottle shops.

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