• Two glasses with dark liquids, one with ice cubes, against a warm-toned background.
  • Free Spirits bottle and glass with cocktail on a white background
  • Close-up of vanilla beans on a stone surface
  • Hilly landscape with dry grass and scattered trees under a clear sky
 
The Spirit of Bourbon

Products

Row of wooden barrels in a warehouse setting

Award-Winning Flavor

A premium non-alcoholic bourbon alternative with rich notes of toasted oak, caramel, vanilla, and baking spice. Smooth enough to sip, bold enough to mix, and built for zero-proof Old Fashioneds, Manhattans, Whiskey Sours, and more.

The Spirit of Bourbon on a bar top in NYC

Dial in your perfect buzz.

  • Full control

    With Free Spirits, you are in control of how much alcohol you consume. Dial it up or down at will.

  • Replace

    For a non-alcoholic cocktail, simply replace your favorite bourbon or rye 1:1 with The Spirit of Bourbon.

  • Mix

    For a low-proof cocktail, split the base with Free Spirits and its boozy cousin.

A non-alcoholic Old Fashioned and text about Rebel vitamins B3, B6, and B12.

The Day Awaits.

A thoughtful addition to your pour. ReBel includes B‑vitamins known to support energy metabolism and overall wellness. Because the goal was never to make something with less. It was to make something more.

bourbon RECIPES

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The Spirit of Aperitivo Milano The Spirit of Tequila The Spirit of Gin The Spirit of Bourbon The Spirit of Vermouth Rosso Free Spirits Ready-To-Drink Non-Alcoholic Cocktails