What's the point of a non-alcoholic cocktail?

See, here at Free Spirits, we're working to change how the world 'drinks'. We just happen to believe that people should have more options when it comes to delicious, exciting cocktails. With or without the booze.

And when you go and mess with a centuries old status quo, there are those folks who are going to question what you're doing and maybe sling some arrows along the way.

One of the most common, persistent 'arrows' that get shot our way from the 'yet-to-be-convinced" is:

Social Media Comment

Now, the proper term is sex worker, but it did get us thinking...

Instead of standing around listening to music

Let's take some questions

Can hugs really increase your lifespan?

Science says yes. A ten second hug releases oxytocin, a hormone that can help reduce stress, lower blood pressure, and improve your mood

What about zero-proof cocktails?

Well, if alcohol consumption can have a significant impact on life expectancy (with higher consumption levels associated with shorter lifespans), then reducing your alcohol intake is a win, and if you can still drink cocktails while reducing your alcohol intake, a win-win.

How do I mix a zero-proof cocktail?

For a non-alcoholic cocktail, simply replace your favorite spirit 1:1 with Free Spirits.

Are Free Spirits just for sober people?

Not at all. In fact over 90% of our customers still drink. They just drink differently now - there are plenty of ways to use Free Spirits.

For a low-proof cocktail, split the base 50/50 with Free Spirits & it's boozy cousin. Dial it up or down at will.

You can also alternate cocktails - one with the full strength stuff, the next with Free Spirits. However it fits you - we just want to provide a way to enjoy your favorite cocktails without the stuff that too much alcohol may bring to the party.

Free Spirits puts you in control.

What does 'mindful drinking' mean?

We think of it as just being more aware, being mindful of what you are drinking, and how much of it. It can be the beginning of drinking differently and we know that no two people are the same - but everyone is welcome at our bar - we have a seat for everyone.

Wait, this cocktail I made with Free Spirits has me feeling pretty good.

Cocktails are rad - maybe there's a placebo effect, maybe it's the b-vitamins - maybe it's simply the wonder of a great cocktail. Isn't that what you were after in the first place? Enjoy the feeling.

Meet Dr. Kimberly James

Chief Innovation Officer

Kimmy isn't a real doctor - she's also not our Chief Innovation Officer, but Kimmy Jim is the hilarious and talented Carla Lee.

In the bio of a 3rd grade book report, Carla Lee announced that she wanted to be a "Comedy Clown" and has been making you laugh ever since. Carla's passion is tackling creative projects that surprise, delight, and challenge people, and prioritize inclusivity and representation.

Meet Steph Sugar

@steph_sugar_

Steph is a versatile performer, producer, and community builder in the world of burlesque and alternative entertainment. After a chance encounter with burlesque transformed her perspective, she began her journey backstage, learning makeup, costuming, and the art of performance.

Now, with nearly a decade on stage, Steph has become a recognized name, known for her distinct style and captivating energy.